Product Marketing Manager, Devart BU

Описание

Who we are

We are a Ukrainian multiproduct company that creates database development and management tools, connectivity solutions, productivity tools, and data services for more than 500,000 clients from 120 countries. Among our clients, you can find such legends as Microsoft Corporation, Oracle America, IBM, Intel, and many more companies that deserve their place in the Fortune 100 and Fortune 500.

Since 1997, we have been streamlining data workflows for professionals and teams with our intuitive and efficient software products. We’re committed to enhancing our customers' experience across the globe by minimizing data-related tasks and enabling them to focus on more inspiring goals. Whether it’s Fortune 100 companies or individuals, we provide a customer-centric approach, delivering high-quality solutions and exceptional support.

Driven by passion, we play a substantial role in shaping the future of data management.

Product that needs your engagement

TMetric is a fast-growing 24/7 SaaS product, helping businesses and professionals worldwide track time effortlessly and optimize productivity.

TMetric started as a powerful yet simple time tracking solution, serving companies, agencies, consultants, and freelancers. Today, we are rapidly expanding beyond time tracking into Payroll, Billing&Invoicing, helping businesses seamlessly convert tracked time into invoices, streamline client billing, and simplify payroll calculations.

With seamless cross-platform accessibility (web, desktop, and mobile) and a strong market presence, we are scaling TMetric to become the go-to tool for time tracking, payroll, and financial workflow automation.

Your future team of professionals

You will join a dynamic team of professionals passionate about our product. The core team consists of a Team Lead, an Internet Marketing Manager, and a Content Writer, with additional support from the broader marketing team (acquisition, design, and analytics).

Your future challenges

Lead SEO and LLM-driven initiatives to maximize TMetric visibility and bring the product into the top-10 solutions worldwide. Drive the growth of TMetric in highly competitive Tier 1 markets, seeing the direct results of your work. Build and execute go-to-market strategies for new features in Payroll, Billing & Invoicing. Help shape product positioning and influence the roadmap with customer and market insights. Launch impactful campaigns that strengthen TMetric’s brand awareness.

Impact you will make

Research market trends, customer needs, and competitors’ products, pricing, and tactics. Define buyer personas, ICPs, use cases, UVPs, and customer behavior patterns. Shape product positioning, packaging, and go-to-market presentation. Contribute to feature prioritization and influence the product roadmap with customer and market insights. Develop and execute marketing strategies aligned with business goals. Manage standard marketing activities: website updates, announcements, email notifications, and catalogs. Create and implement content and launch plans for target customers. Lead production of educational materials (videos, white papers, tutorials) for Devart Academy. Drive retention through email sequences, loyalty programs, campaigns, and feedback loops. Run A/B tests, customer surveys (CSAT, CES, NPS), and user interviews. Measure ROI and analyze performance with GA4, Power BI, Looker Studio, and SEO/marketing tools. Manage sprints of cross-functional teams (SEO, PPC, Content Marketing, Design, Web, Technical Writing).

Skills we are looking for

4+ years of Product Marketing / Growth Marketing experience in B2B SaaS (ARR $4M+ preferred). Strong SEO expertise (content strategy, technical SEO, link building, CTR optimization). Understanding of LLM/AI visibility trends and how to optimize product presence in AI search results. Proven track record of driving products into top market positions through organic growth. Upper-Intermediate+ English (written and spoken). Familiarity with analytics and marketing tools (GA4, Looker Studio, Power BI, Ahrefs/Semrush, CRM, automation platforms). Experience collaborating with cross-functional teams (acquisition, content, product, design, tech).

Benefits you get

Maintain your work-life balance

Take control of your workday with our flexible schedule. 19 days of annual vacation granted on a pro-rata basis. No overtimes required.

Hybrid type of cooperation

Whether you prefer to work remotely in the comfort of your home office or from one of our 4 offices, you can help promote the global visibility of exceptional Ukrainian products from anywhere in the world.

Stay healthy

Comprehensive medical insurance from a leading Ukrainian provider, including a wide range of services and special programs for relatives, and special options for those who live abroad. 15 working days of sick leave per year – because your health is our priority.

Grow with us

In-house English courses to increase your proficiency through our online courses and speaking clubs with a native speaker. Online learning activities, including workshops, lectures, and webinars to enhance your leadership, management, and self-awareness skills. Experience exchange with our team of professionals who eagerly share their deep expertise across various fields. Opportunities for promotions, rotations, and transitions when you believe your skills could benefit a different role or team.

Stand with Ukraine!

We have an active pro-Ukrainian position, and that means we help our army, our servicemen, and their families not only through constant donations and volunteering, but also through our military leave policy, special health insurance options, and financial help.

We are a perfect match if you share our values

We are professionals in our field. We know how to turn up our professionalism to the maximum because we are experts who enjoy solving complex tasks. We know how to focus on the product, think big, and, at the same time, delve deep into the details.

We create a calm and friendly atmosphere within the company. We value the freedom of open and transparent communications. Radical honesty is embedded in the foundation of our culture.

We are open to new things, constantly evolve, and practice regular knowledge sharing. Most importantly, the company creates an environment where we can fulfill our potential upon a solid foundation.

Our hiring process

Recruiting interview Tech interview Test task Offer call

We strive to ensure transparency and openness in the hiring process, and we understand the importance of providing timely feedback. If your resume meets the job requirements, we will contact you to clarify details and schedule an interview within 2 weeks after your application is submitted.

The timeframe for feedback between interview stages may take up to 2 weeks.