Head of Marketing

Описание

Product that needs your engagement

We are a nationwide taxi service that has been in the market for over 10 years.

Every day, across every corner of the country, our team ensures the safety and quality of each ride for hundreds of thousands of people.

We have already achieved significant results, ranking among the top 3 ride-hailing services in Ukraine. With many new ideas and ambitious goals ahead, we have decided to expand our team.

Your future team of professionals

Become a part of a team that excels in digital and direct marketing. Our experienced specialists expertly navigate diverse channels and strategies, delivering creative solutions for optimal outcomes.

Your future challenges

Optimization of digital marketing processes to boost ROI Analysis of the current marketing strategy for adaptation and improvement Development of analytical tools to comprehensively evaluate marketing performance Brand awareness increase and market reach expansion

Impact you will make

Team leadership

Combine long-term strategic vision with achieving specific, measurable short-term goals Lead the team to maximize efficiency and foster a results-driven culture Motivate, train, and develop the team

Marketing technologies and digital marketing

Plan and manage marketing automation processes using relevant platforms and tools to reduce manual execution of routine tasks and enhance efficiency Develop and oversee a multichannel digital strategy that aligns with the company's primary goals Focus on customer segmentation and manage CRM campaigns

Strategy

Manage the mobile marketing strategy Oversee performance marketing focused on measurable results Develop brand management and positioning strategies to increase market share Engage in strategic management and marketing budget planning

Analytics

Manage and integrate analytical tools to collect and analyze data, track conversions at each stage, and identify where customers drop off Develop and implement customer journeys, gaining a full understanding of the user experience, identifying bottlenecks, and optimizing the customer path Analyze and interpret data to optimize marketing strategies

Skills we are looking for

5+ years of experience in marketing 3+ years in a managerial position Intermediate+ English proficiency Understanding of multi-channel digital marketing and key principles for building campaigns on effective platforms to meet performance targets Ability to create reports and interpret results using Google Analytics, Firebase, Power BI, and other platforms Skills in building user segments and establishing effective communication channels, including automation Capability to analyze the target market and competitors and to develop effective strategies for achieving business goals Experience in creating and implementing marketing strategies and managing brand development Understanding of budgeting principles and building campaigns focused on ROI (ROMI) Ability to establish and maintain effective communication within the marketing team and cross-team collaboration to solve work tasks with minimal effort and time

Our hiring process

CV Screening Recruiting interview Technical interview Management interview Offer call

We strive to ensure transparency and openness in the hiring process, and we understand the importance of providing timely feedback. If your resume meets the job requirements, we will contact you to clarify details and schedule an interview within two weeks after your application is submitted. The timeframe for feedback between interview stages may take up to two weeks.