A significant part of Saudi Arabia's Vision 2030 this vision involves driving digital transformation across industries, including retail and customer services. The role of a Digital Marketing Lead fits directly into these goals by integrating physical and digital experiences to meet the changing demands of consumers in an increasingly tech-driven environment.
The Digital Marketing Lead is responsible for integrating physical and digital experiences to create seamless, engaging, and innovative customer journeys. The Digital Marketing Lead will develop and execute digital strategy, collaborate cross-functionally with our M&S pillars, and ensure the organization stays at the forefront of digital transformation.
Responsibilities
Develop and implement comprehensive digital strategies that integrate physical and digital touchpoints and consumer experiences.Identify opportunities to blend online and offline experiences to drive brand equity, consumer engagement and loyaltyLead the development of the Digital Consumer Experience strategy across both RRP and RMC to significantly grow JTI brands awareness, consumer acquisition and retentionFeed digital requirements into the brand thinking, applying clear objectives and strategic requirements to ensure short- and long-term successLead the team to analyze consumer behavior and trends to design personalized, seamless digital journeys. Monitor and analyze the performance of digital initiatives, using customer data and analytics to optimize campaigns, events and experiences.Use data insights to identify pain points and areas for improvement in the consumer journey, making real-time adjustments where necessaryEnsure consistency between online and offline brand experiences to maintain a cohesive customer journeyCollaborate with cross-functional teams to ensure the successful delivery of digital initiatives.Work collaboratively and cross fucntionally with the brand managers and business development team to secure the successful implementation of the front-end and back-end digital experience, ensuring the implementation of effective digital Marketing and e-CRM strategies, value-driven e-commerce experiences and analytics capabilitiesDrive the engagement with third-party vendors, tech partners, and other external stakeholders to bring cutting-edge innovations into the phygital space
Requirements:
Bachelor's degree in Marketing, Digital Media, Business, or related fields10+ years of experience in digital marketing, both on the agency and corporate sideProven track record of driving digital strategy and ad hoc projects in a regulatory restricted environment, including the design, development and launch of successful digital Marketing, e-commerce, and advanced analytics solutionsStrong analytical skills with the ability to leverage data for insights and decision-making.Outstanding communication and collaboration skillsSolid understanding of consumer needs, business goals and competitive pressures andthe ability to convert those into solution requirements and prioritiesDeep knowledge and strong experience in the field of Digital Marketing, businessintelligence and e-commerceAbility to interact with a diverse set of technical and non-technical stakeholdersFluency in English
What are the next steps – Recruitment Process:
Thank you very much for your interest in the role. We will make sure every candidate will receive a reply within 2 weeks after the application deadline.
RRP Integrated Marketing Communications & Media Manager
... required. As the RRP Integrated Marketing Communications & Media Manager, you willMedia Campaign Management: A digital marketing expert within the RRP team. Lead the strategy, execution, and optimization ...
Компания: JTIГород:
Зарплата: Размещено:
jobs.jti.com
Digital Experience Manager
... experience as Service Delivery Manager, Digital Marketing Manager, Digital Project Manager and or UI ...
Компания: JTIГород:
Зарплата: Размещено:
jobs.jti.com
Digital Experience Specialist
... problem-solving skills. As the Digital Experience Specialist in the area of RRP Digital Marketing, you will:Performance Measurement & Reporting: ...
Компания: JTIГород:
Зарплата: Размещено:
jobs.jti.com
Field Marketing Executive - Sulawesi
... well as propose bottom up marketing initiatives that fits consumer demands within assigned area.As the Field Marketing Executive, you will lead:Trade & Field Marketing Program Execution:Support Area Manager ...
Компания: JTIГород:
Зарплата: Размещено:
jobs.jti.com
Consumer Activation Manager SEA GTR
Reporting to: Consumer Activation Lead Manager, Asia Global Travel RetailDuty ... LEP communication, merchandising solutions, a marketing activation calendar, and budget planning ... StrategyLead the development of marketing strategies for assigned markets in ...
Компания: JTIГород:
Зарплата: Размещено:
jobs.jti.com
Digital Solutions Associate
... applicants welcomeDepartment: MarketingReporting to: Digital Solutions ManagerDigital Solutions AssociateAt JTI ... successful rollout of new digital features and omnichannel capabilities, ensuring ... clean-up effortsTake the lead on resolving reported issues to ...
Компания: JTIГород:
Зарплата: Размещено:
jobs.jti.com
Territory Consumer Lead (Pagbilao)
... business reviewAs the Territory Consumer Lead in the area of Marketing, you will:Strategy & Campaign DevelopmentAnalyze ...
Компания: JTIГород:
Зарплата: Размещено:
jobs.jti.com
Territory Consumer Lead (Legazpi)
... : jti.com Reporting to: Field Marketing Zone Manager Duty Post: Legazpi, Albay Territory Consumer Lead The Territory Consumer Lead (TCL) is under the Marketing function and is responsible for ...
Компания: JTIГород:
Зарплата: Размещено:
jobs.jti.com
Trade Marketing Coordinator in digital channel
... more: jti.com Trade Marketing Coordinator in digital channel(Temporary) Position: In this ... and sales cyclesAnalyzing marketing data to prepare strategic recommendationsCoordinating the work of digital and creative agenciesWorking with local ...
Компания: JTIГород:
Зарплата: Размещено:
jobs.jti.com
Territory Consumer Lead (Villasis)
... : jti.com Reporting to: Field Marketing Zone Manager Duty Post: Villasis, Pangasina The Territory Consumer Lead (TCL) is under the Marketing function and is responsible for ...
Компания: JTIГород:
Зарплата: Размещено:
jobs.jti.com
Digital Project Manager
... Project Manager’a із досвідом ведення digital-проєктів. Ти зможеш повністю координувати ... (UA, KZ, BGR) та 150 digital-маркетологів. А ще вільний обмін ... Project Manager, Account Manager або Digital маркетолог від 2 років: в ...
Компания: NetpeakГород:Full Remote
Зарплата: Размещено:
career.netpeak.group
RRP DIGITAL RETENTION ASSOCIATE
... . The role will interact with marketing and sales teams, digital acquisition, data & analytics teams to ... -2 years of experience in digital marketing or consumer retention (preferred)Excellent ...
Компания: JTIГород:
Зарплата: Размещено:
jobs.jti.com
FIELD MARKETING & TRADE ACTIVATION EXECUTIVE
... role fosters collaboration across sales, marketing, and trade marketing teams while adapting strategies to ... of relevant experience in trade marketing, field marketing, or sales, preferably within the ...
Компания: JTIГород:
Зарплата: Размещено:
jobs.jti.com
Territory Consumer Lead-Taytay
... RizalReporting to: Field Marketing Zone ManagerRole: Permanent Territory Consumer Lead (Taytay, Rizal)The Territory Consumer Lead (TCL) is part of the Marketing team, responsible for growing ... of digital toolsOutspoken ability to generate and ...
Компания: JTIГород:
Зарплата: Размещено:
jobs.jti.com
Territory Consumer Lead-Dumaguete
... comDepartment: Marketing and SaleLocation: Dumaguete Reporting to: Field Marketing Zone ManagerRole: Permanent Territory Consumer Lead (Dumaguete)The Territory Consumer Lead (TCL) is part of the Marketing ... digital toolsOutspoken ability to generate and ...
Компания: JTIГород:
Зарплата: Размещено:
jobs.jti.com
Chief Marketing Officer
Netpeak шукає Chief Marketing Officer, який буде розробляти глобальні ... дизайнерів до Head of ABM Marketing. Всі вони працюють на єдину ... та Head of Account Based Marketing.Друга співбесіда із Recruitment Lead, CEO та COO.Фінальна співбесіда ...
Компания: NetpeakГород:Full Remote
Зарплата: Размещено:
career.netpeak.group
Lead Marketing Manager (USA)
... for 4+ years.Hands-on marketing project management experience for 2+ years.Deep understanding of marketing channels and digital advertising platforms (email, LinkedIn, Google ...
Компания: AndersenГород:Ukraine
Зарплата: Размещено:
people.andersenlab.com
Lead Marketing Manager
... for 3+ years.Hands-on marketing project management experience for 1,5+ years.Deep understanding of marketing channels and digital advertising platforms (email, LinkedIn, Google ...
Компания: AndersenГород:Ukraine
Зарплата: Размещено:
people.andersenlab.com
Area Sales Lead
... execution of field marketing by implementing marketing and sales strategies aimed at ... trade and field marketing goals are met within specific distributor clusters in high-potential regions.As the Area Sales Lead, you will:Direct Sales OperationsManage ...
Компания: JTIГород:
Зарплата: Размещено:
jobs.jti.com
Digital Marketing Specialist
... . Твої скіли: Досвід роботи в Digital Marketing від 1 року.Досвід запуску ...
Компания: NetpeakГород:Full Remote
Зарплата: Размещено:
career.netpeak.group
Brand Specialist (Digital Marketing)
... filled. Brand Specialist (Digital Marketing) This role plays a pivotal ... consistency across channels.Lead the timely and effective execution of brand marketing activities and promotions.Drive integration between digital and on-ground initiatives to ...
Компания: JTIГород:
Зарплата: Размещено:
jobs.jti.com
Marketing (Online Events) Specialist
... . Також в тебе буде Team Lead, яка допоможе пізнати продукт та ... співбесіда з TL of Inbound Marketing Team - Єлизаветою та TL of ...
Компания: NetpeakГород:Remote Ukraine
Зарплата: Размещено:
career.netpeak.group
Marketing manager
... . В компанію нашого партнера шукаємо Marketing manager-а, який забезпечуватиме прихід ... :- створити стратегію просування продукту,- перетворити marketing kit в ідеї та дії. ...
Компания: NetpeakГород:Kyiv, Ukraine
Зарплата: Размещено:
career.netpeak.group
TRADE MARKETING MANAGER
... and needs, and enhance our digital relevance by leveraging analytics to improve the online experience for retailers.Monitor and report the trade marketing budget via monthly budget tracking. ...
Компания: JTIГород:
Зарплата: Размещено:
jobs.jti.com
User Acquisition Manager
... перспективою розвитку в Team Lead. Якщо ти маєш експертний досвід ... (20 фахівців) по Mobile Marketing в Україні. І це не ... . Ріст до позиції Team Lead та можливість масштабування команди ASA. ... поспілкуватись з ASO Team Lead та CEO of RadASO. 3. ...
Компания: NetpeakГород:Full Remote
Зарплата: Размещено:
career.netpeak.group
Middle E-mail Marketing Specialist
Serpstat в пошуках Email Marketing Manager, який яка може реалізовувати ...
Netpeak у пошуку Junior Lead Generation Manager, який сприятиме розширенню ...
Компания: NetpeakГород:Full Remote
Зарплата: Размещено:
career.netpeak.group
RRP DIGITAL CONSUMER DATA MANAGER
... the implementation of the Ploom digital consumer data strategy by defining and translating brand requirements into digital & CRM data objectives and activities. ... , including preparing targeted segments for marketing activations.Deliver ad hoc analytical ...
Компания: JTIГород:
Зарплата: Размещено:
jobs.jti.com
MARKETING INTERN TUNISIA
... now Learn more: jti.com MARKETING INTERN TUNISIA We’re looking for a passionate and driven Marketing Intern to join our team ... -on experience in a dynamic marketing environment and contribute to exciting ...
Компания: JTIГород:
Зарплата: Размещено:
jobs.jti.com
Marketing Engagement & Activation Specialist
... join our team as a Marketing Engagement & Activation Specialist. In this ... , execution and management of marketing engagement and activation programs, with ... and platforms for brand visibility.Lead ad-hoc marketing activations in response to evolving ...
Компания: JTIГород:
Зарплата: Размещено:
jobs.jti.com
Middle/Senior SEO Specialist (на міжнародний проєкт)
... у роботі.4. Досвідчений Team Lead, який допоможе з адаптацією та ... спеціалістів різних грейдів, це: Tech Lead, Team Lead, Middle та Junior фахівці.7. ...
Компания: NetpeakГород:Full Remote
Зарплата: Размещено:
career.netpeak.group
Middle/Senior SEO Specialist
... . Тобі у допомогу: досвічені Team Lead та Tech Lead, Junior SEO фахівці для рутинних ... до Senior, Team або Tech Lead. 5. Глибше занурення в процеси ...
Компания: NetpeakГород:Full Remote
Зарплата: Размещено:
career.netpeak.group
Portfolio & Activation Manager
... guidelines and overseeing marketing activities to ensure the right ... Activation Manager, you will lead:Portfolio Strategy:Accountable to build ... Taxation, P&L, Integrated Marketing Communications, Marketing Digital Integration, Product Management, NPD).Have ...
Компания: JTIГород:
Зарплата: Размещено:
jobs.jti.com
Brand Manager
... activation, uncover consumer insights, and lead the execution of innovative marketing campaigns and communication touchpoints. As ... strategies, ensuring cohesive execution.Lead development of the full marketing mix, ensuring brand communications and ...
Компания: JTIГород:
Зарплата: Размещено:
jobs.jti.com
Digital Marketing Team Lead
Ringostat шукає в команду Digital Marketing Team Lead, котрий очолить частину крутої ... : Ти маєш досвід керування digital напрямком та лідогенерацією у відділі ... тебе: Розробку та вдосконалення digital маркетингової стратегії, що відповідатиме загальним ...
Компания: NetpeakГород:Full Remote
Зарплата: Размещено:
career.netpeak.group
Marketing Specialist
Ми шукаємо талановитого та креативного маркетолога, який приєднається до нашої маркетинг команди. Якщо ти захоплюєшся технологіями, маєш досвід розробки та впровадження ефективних маркетингових стратегій і надихаєшся в інноваційному середовищі — ця роль ...
Компания: NIX SolutionsГород:Харьков, Украина
Зарплата: Размещено:
www.nixsolutions.com
Media Director
... і розуміння принципів роботи інструментів Digital Media та медіа-ринку.Навички ... Chief Product Officer та Recruitment Lead.Фінальна зустріч з CEO Netpeak ...
Компания: NetpeakГород:Remote Ukraine
Зарплата: Размещено:
career.netpeak.group
Product Marketing Lead | Uklon UA
... of experience in Product Brand Marketing Lead Head positions in large companies ... for the portfolio products create marketing plans for the portfolio products ...