Brand Manager

Описание

Be a part of a revolutionary change

At PMI, we’ve chosen to do something incredible. We’re totally transforming our business - and building our future on one clear purpose - to deliver a smoke-free future. With huge change, comes huge opportunity. So, wherever you join us, you’ll enjoy the freedom to dream up and deliver better, brighter solutions and the space to move your career forward in endlessly different directions.

Responsibilities:

• End-to-end support and coordination of one or several SFP Platforms (device + consumables). Initial Business Case Preparation and approval with OC\Region, Project Initiation and IMS assurance, in-Market Deployment coordination.
• Ensure OB targets implementation throughout the year via planned Platform initiatives (portfolio extensions\optimizations) implementation and ad-hoc support set-up;
• Make Platform strategy inputs in Portfolio commercial plan;
• Initiate and coordinate Platform support campaigns development (incl. visibility toolbox; retail, consumer and employee engagement toolbox; activation across channels\programs) with clear KPIs that will address strategic market needs, present developed campaigns to key stakeholders, get necessary approvals.
• Ensure close follow-up on Platform initiatives performance: analyze KPIs, consumer response, follow-up on performance coherence with strategic goals and budget utilization in line with approved OB, RoF numbers
• Contribute into product initiatives gate process; follow-up on key milestones and address necessary changes in deployment plans;
• On a regular basis analyze Platform performance and consumer perception; prepare highlights and action plans based on findings.

Requirements:

• Relevant experience 3+ years
• English - advanced (written and oral), Ukrainian - fluent
• Advanced project management skills (experience of leading complex / long-term / cross-functional projects)
• Good analytical skills (can work with big bulks of information, able to spot out key trends, insights and turn them into actions)
• Good presentation skills (ability to put together concise, to-the-point business case with clear BPWATTS and solution supported with data and evidence)
• Corporate values: Consumer at the core (understanding consumer profile, journey, needs, pain-points and how to adapt brand content to target audience), Agility (ability to adapt to changing environment and understand which plans should be corrected accordingly and act upon it), Critical thinking (ability to connect the dots, read behind data and fish-out insights)
• Advanced PC Skills: MS Office with a focus on Excel and PowerPoint
• Result driven, self-motivated, strong collaboration and communication skills

What we offer

Our success depends on our talented employees who come to work here every single day with a sense purpose and an appetite for progress. Join PMI and you too can:

• Seize the freedom to define your future and ours. We’ll empower you to take risks, experiment and explore.
• Be part of an inclusive, diverse culture, where everyone’s contribution is respected; collaborate with some of the world’s best people and feel like you belong.
• Pursue your ambitions and develop your skills with a global business – our staggering size and scale provides endless opportunities to progress.
• Take pride in delivering our promise to society: to deliver a smoke-free future.