Manager, Loyalty Rewards & Offers Product Management (EEMEA)

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JOB DESCRIPTION

Our Purpose

Title and Summary

Manager, Loyalty Rewards & Offers Product Management (EEMEA)Manager, Loyalty Rewards & Offers Product Management (Ukraine & Eastern Europe)

Mastercard is a global technology company in the payments industry. Our mission is to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart, and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments, and businesses realize their greatest potential.

Our decency quotient, or DQ, drives our culture and everything we do inside and outside of our company. With connections across more than 210 countries and territories, we are building a sustainable world that unlocks priceless possibilities for all.

Services team is a key differentiator for Mastercard, providing the cutting-edge services that help our customers grow. Focused on thinking big and scaling fast around the globe, this agile team is responsible for end-to-end solutions for a diverse global customer base, including issuers, acquirers, and merchants. Centered on data-driven technologies and innovation, these services include payments-focused consulting, loyalty and marketing programs, business Test & Learn experimentation, and data-driven information and risk management services.

Our product team loves solving complex problems utilizing data and analytics, and we also obsess about customer experience.
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Role Objective:
As Manager, Loyalty Product Management, EEMEA, you will be responsible for developing and executing the regional strategy for Rewards & Offers for the Ukraine & Eastern Europe markets. This role requires deep expertise in loyalty, customer engagement, and marketing technologies to develop innovative, scalable solutions that drive customer acquisition, retention, and lifetime value.

You will play a strategic leadership role in integrating Mastercard’s loyalty platforms, campaign management, and marketing automation tools with consumer engagement strategies and offer programs (, Mastercard Travel Rewards). The Director will be instrumental in setting product vision, defining roadmaps, and overseeing execution to expand Mastercard's market leadership in loyalty and engagement solutions.

Key Responsibilities:
•Define and execute the vision and roadmap for Rewards & Offers across MEA, ensuring alignment with Mastercard's global and regional EEMEA loyalty strategy.
• Drive the development of next-generation engagement and loyalty solutions, integrating advanced MarTech capabilities, AI-driven personalization, and gamification features.
• Lead market entry and expansion efforts, developing compelling GTM strategies and business cases to accelerate adoption and revenue growth.
• Collaborate with senior leadership, regional sales teams, business development, and external partners to drive customer-centric solutions and ensure seamless execution.
• Identify market opportunities and scale existing loyalty solutions through innovative partnerships, new technologies, and data-driven decision-making.
• Establish and manage strategic relationships with technology partners, content providers, and financial institutions to strengthen Mastercard’s loyalty ecosystem.
• Provide thought leadership and mentorship, fostering a high-performance culture within the loyalty product team.

All About You:
A seasoned loyalty and product management leader with expertise in payments, loyalty and marketing technology, and customer engagement solutions. You are a strategic thinker with strong execution capabilities, capable of leading large-scale initiatives across multiple markets.
Must-have qualifications and experience:
• 10+ years of experience in loyalty, payments, MarTech, or customer engagement, with at least 5+ years in a leadership role within product management or strategy.
• Strong understanding of EEMEA markets and customer behaviours, with experience driving loyalty innovation across diverse geographies.
• Deep understanding of loyalty strategies, marketing technologies, and digital ecosystems across Middle East, Turkey, Ukraine, Central Asia, and Africa—leveraging industry knowledge to optimize acquisition, engagement, and retention.
• Proven ability to lead large-scale product development initiatives, from ideation to commercialization.
• Exceptional project management skills, adept at overseeing complex, time-sensitive campaigns with multiple workstreams, ensuring delivery of business outcomes.
• Data-driven mindset, leveraging analytics and insights to refine strategy, optimize spend, and enhance customer experiences.
• Innovative and adaptive, thriving in fast-paced, ambiguous environments with a keen eye for emerging digital marketing trends and technologies.
• Strategic problem solver, able to anticipate challenges, identify opportunities, and make sound decisions that drive sustainable growth.

Corporate Security Responsibility

All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:

Abide by Mastercard’s security policies and practices;

Ensure the confidentiality and integrity of the information being accessed;

Report any suspected information security violation or breach, and

Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.