Influencer Marketing Manager

Описание

• Search for and engage influencers, opinion leaders, public pages, and streamers (Instagram, TikTok, Telegram, YouTube, Twitch, Kick) to promote company products;
• Negotiate terms, manage contracts, and maintain long-term partnerships;
• Develop and approve creative concepts and ad formats (banners, native integrations, giveaways, streams, etc.);
• Monitor placement quality and ensure content aligns with brand requirements and compliance standards;
• Track, analyze, and report on campaign performance (reach, average viewers, CTR, conversions, ROI);
• Optimize influencer and streamer campaigns based on performance data — test hypotheses, scale successful integrations, and manage budgets efficiently;
• Use tracking and analytics tools (e.g., Keitaro or similar platforms) to manage postback setups, source attribution, and performance tracking;
• Manage multi-product campaigns, adapting strategies to different audience behaviors and platform specifics;
• Ensure compliance with platform rules and advertising standards, and find solutions for promoting gambling-related content under restrictions.

• 1+ year of experience in influencer marketing or streamer management, preferably in performance-driven industries (betting, gaming, fintech, etc.);
• Proven performance-oriented mindset — ability to analyze data, identify growth opportunities, and optimize campaign efficiency;
• Understanding of traffic sources, user acquisition funnels, and key campaign metrics alonge the full funnel
• Hands-on experience with tracking platforms (Keitaro, Binom, Voluum, etc.) and basic understanding of postbacks, UTMs, and conversion tracking;
• Strong negotiation and communication skills — capable of building trust-based relationships with partners;
• Proficient in spreadsheets and analytical tools (Google Sheets, MS Excel, Tableau, Asana, or similar);
• Understanding of platform algorithms and audience behavior across Instagram, TikTok, Telegram, YouTube, Twitch, and Kick.

We offer:

• Global Flexibility: Embrace the freedom to work from anywhere in the world, with remote work options that let you craft the perfect work-life balance;
• Vacation: 20 working days;
• Paid sick leave;
• Learning Coverage;
• Team Building programs;
• Mental Health Programs;
• Sport coverage;
• Medical insurance, dental coverage.

Ready to Take the Leap?

Join a team where every day is an opportunity to take a RISK and come out on top. Follow us on LinkedIn and Instagram, and let us be your hub for turning ambitious ideas and extraordinary solutions into reality.

At RISK, we believe that our people are the driving force behind our success. Together, we can achieve great things and push the boundaries of what's possible in the iGaming industry.