Gamification Manager

Описание

As a Gamification Manager, you’ll design engaging campaigns, tournaments, and experiences that delight our players and help grow long-term loyalty and revenue.

Requirements

🧭 What makes you a great match:

• 2+ years of experience in a similar role (Gamification Manager or related positions within the iGaming industry).
• Proven experience in creating promotional mechanics;
• Experience developing user acquisition and engagement strategies using gamification, loyalty programs, and other product-related mechanics;
• Strong analytical skills to interpret data and derive insights for campaign optimization;
• Experience in market research and competitor analysis;
• Understanding of user segmentation principles and how to apply them in promo campaigns;
• Experience working with product teams, designers, and external vendors to implement promotional strategies;
• Strong communication skills, experience with analytics tools, and ability to quickly adapt to changes;
• Ability to work independently and collaboratively, demonstrating initiative and a proactive mindset;
• Flexibility and adaptability in a fast-paced environment, eagerness to learn, and readiness to embrace new challenges;
• English proficiency at B1/B2 level.
  
  

📋 Your daily adventures:

• Develop and implement promotional campaigns to attract new users and retain existing ones;
• Conduct A/B testing to optimize current promotional mechanics;
• Design and implement gamification elements across projects;
• Monitor key metrics to assess the effectiveness of promotions and make timely adjustments to improve results;
• Analyze the performance of promotional activities and propose improvements to optimize campaigns;
• Create timely and detailed task briefs for cross-functional teams in line with the approved promotional calendar;
• Coordinate with CRM, Product, and other cross-functional teams to develop comprehensive promo strategies;
• Track industry trends and conduct competitor analysis to develop innovative and effective promo solutions;
• Work with different user segments: create and adjust player segments for personalized promotional campaigns;
• Develop reactivation strategies for dormant players;
• Ensure content in promo campaigns is relevant and up-to-date; provide suggestions for improvements.

Benefits

💸 Flexible payment options: choose the method that works best for you;
🧾 Tax assistance included: we handle part of your taxes and provide guidance on the local setup;
🎁 Financial perks: Bonuses for holidays, B-day, work milestones and more - just to show we care;
📈 Learn & grow: We cover courses and certifications — and offer real opportunities to grow your career with us;
🥐 Benefit Сafeteria: Choose what suits you — sports, language courses, therapy sessions, and more;
🎉 Stay connected: From team-building events to industry conferences — we bring people together online, offline, and on stage;
💻 Modern Equipment: We provide new laptops along with essential peripherals like monitors and headphones for a comfortable workflow;
🕘 Your schedule, your rules: Start your day at 9, 10, or even 11 — we care about results, not clock-ins.