This role should to develop and implement Digital Media Strategy in Professional (B2B) business; to ensure proper content, social media strategy creation and execution; to manage JDE Professional lead generation campaigns to ensure cost effectiveness and digital contract generation; support awareness of JDE Professional brand in digital realm; to share digital expertise internally and in terms of customer specific projects; to lead own e-commerce platform (D2C) digital media support strategy development and implementation, website analytics management
Markets of responsibility – Ukraine, Moldova, Kazakhstan, Uzbekistan, Georgia, Belarus
Key Responsibilities:
Develop and execute annual digital media strategy with KPIs
Analyze B2B competitors and campaign performance
Collaborate with sales and trade marketing on digital leads
Manage media and creative agencies
Lead content and social media strategy across 6+ websites
Oversee photo/video production and landing page projects (e.g. Barista Academy)
Support D2C e-commerce: media planning, analytics, SEO, and content adaptation
Qualifications
Higher education
3+ years of experience in relevant roles (Digital marketing, Social media and content management, Vendor management
Project management experience
Strong communication and organizational skills
Analytical mindset with focus on KPIs and performance metrics
Experience with design tools and with CRM platforms, proficiency in MS Excel and PowerPoint
Upper-Intermediate English
Additional Information
Competitive salary and comfortable working conditions (hybrid format)
Compensations & benefits (including insurance programs and meal allowance)
Rewards & recognition program, learning and development in multicultural environment
Democratic corporate culture and open management team
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